MSMR Alumni

Welcome to UTA MSMR Alumni Association!

Our Mission

The MSMR Alumni Association is committed to fostering a lifelong connection between graduates, the MS in Marketing Research (MSMR) program at the University of Texas in Arlington, and the marketing research/insights industry.

Through networking, mentorship, professional development, and industry engagement, we empower alumni to continue learning, advancing their careers, and contributing to the field’s growth.

We strive to support the next generation of marketing researchers while strengthening the impact of our global alumni network.

Our Vision

To build a thriving, engaged, and influential alumni community that enhances the value of the MS in Marketing Research degree, advances the marketing research profession and fosters meaningful connections between alumni, students, and industry leaders.

Through collaboration and continued learning, we aim to be a driving force in shaping the future of marketing research and business decision-making.

Get Ready for the Maverick Insights Conference 2025!

Explore how marketing research builds bridges between academia and industry, organizational functions, and technological innovation, hosted by The University of Texas at Arlington – MS in Marketing Research program. Learn from experts, connect with professionals, and discover the real impact of business insights research! 🎓📊.

More on the Maverick Insights Conference.

2024 MSMR Collaborative Insights Conference
Maverick Insights Conference 2025
UTA MSMR 2025 Maverick Insights Conference Program and Spealers

REASONS NOT TO MISS THE CONFERENCE

MAVERICK INSIGHTS CONFERENCE 2025

March 25, 2025

This year’s central theme is “Building Bridges,” which encapsulates the multifaceted role of marketing research in connecting diverse spheres of influence and expertise. The theme invites a rich exploration of how business research builds bridges:

  • Between Academia and Industry: Bridging the gap between cutting-edge research and practical applications with insights from leading scholars and industry professionals.
  • Across Organizational Functions: Highlighting the power of research to unify departments, foster collaboration, and drive strategic business decisions.
  • Linking Tools and Strategy: Exploring the intersection of technological innovation, data analytics, and foundational marketing research concepts.
Thank to our sponsors

STAY INFORMED ABOUT THE CONFERENCE AND MSMR PROGRAM

FIND US

CALL US

(817) 272-2876

ADDRESS

701 West Street, Arlington,
Texas 76019

EMAIL

info@msmralumni.com