MSMR Alumni Association – Master of Science in Marketing Research

Join us in exploring the concept of value – particularly our own – in an ad hoc, build-as-we-go world.

REASONS NOT TO MISS THE COLLABORATIVE

If you look at history, innovation doesn’t come just from giving people incentives; it comes from creating environments where their ideas can connect.

– STEVEN JOHNSON

With presentations that cover topics on all sides of the marketing research spectrum, you’ll find inspiration from each of these speakers, as well as from the community of innovators that you’re sitting next to.

Meet new people and make new friends – you’ll be amazed by the ideas that are shared.

It doesn’t matter how many times I have to click, as long as each click is a mindless, unambiguous choice.

– STEVE KRUG

Whether it’s in-between sessions or hanging out after the event, expect to have meaningful conversations with other Insights professionals from DFW and the rest of the country!

Happy Hour? We’re game.

If we knew what it was we were doing, it would not be called research, would it?

– ALBERT EINSTEIN

Where else are you going to get this kind of an educational experience at such a steal? For less than $200 you can enjoy discussions with industry leaders and access to up and coming talent.

If you miss the Early Bird pricing, you can still attend for just a little bit more than the change you find in between your car seats.

All that is valuable in human society depends upon the opportunity for development accorded the individual.

– ALBERT EINSTEIN

We’re not one of those groups that gets to pocket the money from your registration; no, no, no! While we provide the best experience for you that we can, all profits go towards scholarships for the current students in the MSMR program.

We’re doing our part to encourage more students to choose UTA.

Research has shown that the best way to be happy is to make each day happy.

– DEEPAK CHOPRA

It’s just plain fun! This is not a lecture series; the Insights Collaborative is meant to engage your creative mind in new perspectives on insights, research, and your career while surrounded by some of the brightest minds in the industry.

If you’re new to the group, welcome! We’re so happy to have you.

INSIGHTS COLLABORATIVE 2024

March 19, 2024

Marketing research is a creative world where we have the opportunity to come up with new and brilliant projects. We are looking for great projects, new approaches, old approaches applied in new ways and just plain exciting projects. Bring the whole team, supplier, clients and even the CEO if you want. We will open the day with a fantastic client-side presenter who has changed their insights function in very meaningful ways. We do projects, we do fantastic, interesting, cool, fun, meaningful, crazy, awesome projects. We have big wins and we have some failures. We do things no one has done before. We make magic happen. Let’s celebrate how cool and awesome our projects can be.